The Words That Build Your Message
Every word counts. AC - Tecnotrad carefully selects tone, style, and strategy to communicate effectively with your audience.
Effective communication comes from clear, accurate, and well-structured content. Whether original, translated, or edited, every word contributes to a strong and coherent message. Investing in high-quality documentation is essential to reach your audience precisely and effectively.
From creation to localisation, and from editing to linguistic consultancy, AC - Tecnotrad ensures texts are correct and fluid. Every text is perfectly adapted to its target context and culture.
Because Communication is all about strategy and attention to detail.
Editorial Services
Translation
A specialist job requiring linguistic skills and in-depth knowledge of the subject.
It is essential to respect the form and substance of the original text, use the appropriate sector-specific terminology, and follow the correct stylistic and linguistic conventions.
Attention to these details ensures clear, coherent, and high-quality communication, suitable for any audience or sector.
Revision &
Editing
Revision is a key step in the writing process: it ensures content is accurate, consistent, and correct. Editing enhances style, clarity, and flow, making the text read naturally and engage the audience.
- Bilingual revision compares the original text with the translation to ensure stylistic, terminological, and register consistency.
- Monolingual revision polishes the final text to optimize readability and adapt it to the target audience.
MT
Post-editing
MTPE (Machine Translation Post-Editing) involves a professional translator reviewing a text generated by machine translation software, powered by AI or neural networks.
Despite technological advances, the expertise of a linguist remains essential to ensure accuracy, coherence, and readability.
Transcreation
Transcreation is more than just translation: it’s the art of inspiring, motivating, and engaging an audience in a different cultural context.
Each message is carefully adapted to linguistic nuances, marketing strategies, and the cultural specifics of the target market.
It’s the perfect balance between copywriting and marketing translation, requiring creativity to evoke the same emotions and reactions in the target audience.
Copywriting
The art and skill of writing persuasive and engaging content to promote a product, service, idea, or organization.
A good copywriter reflects the brand’s voice, captures attention, sparks interest, and motivates action.
Technical copywriting explains complex concepts clearly for non-specialist audiences.
Storytelling
The art of creating a strong emotional bond with the audience. Based on a company’s history, values, or goals, these stories inspire and engage readers, strengthening their connection to the brand.
Proofreading
The final stage of the editorial process, removing typos, formatting inconsistencies, and punctuation errors without altering the content.
Essential for any text intended for publication.
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